Radio Station Research & Development

  • Specific markets will be reasearched and targeted based on format, population, ranking, demographics and other factors
  • Specialty shows, programming and DJ's will be identified and targeted to maximize effect
  • Specific stations will be targeted based on but not limited to: station ranking, format, listener base demographics, current playlists that dovetail with current client objectives/music

Custom Press/Radio Kits Mailed & Tracked

  • Custom Radio Packages mailed to Specific Individuals
  • Personalized Letters on custom letterhead to our pre-qualified Music Directors
  • Professional, custom Press Release letter focused on current objective
  • Radio airplay cut suggestions including short song descriptions
  • Promo CD(CD's) in CD mailer box
  • Custom One-Sheet (industry standard info that accompanies CD)
    Artist / Band biography page with Photo

Radio Station Correspondence and Consistent Follow Up

  • Personal phone calls and emails to MDs and PDs to advise of coming
    package, and to follow up on package at specific interval after mailing
  • Targeted and pre-qualified Radio Package mailed and tracked
  • Personalize weekly airplay research phone calls to Music Directors and DJ's with weekly airplay and summary report provided to client
  • Listener base activation to facilitate increased airplay and playlist additions

  • Radio Regional Campaign: Contact for $
    • Typically 25 to 50 Regional Radio Stations R&D
    • Custom CD Press/Radio Kits
    • Up to 1000 Follow ups and tracking contacts
    • Weekly tracking report
    • 8-12 Week Program
  • Radio Semi-National Campaign: Contact for $
    • Typically 75 to 100 Targeted Radio Stations R&D
    • Custom CD Press/Radio Kits
    • Up to 2000 Follow ups and tracking contacts
    • Weekly tracking report
    • 10-12 Week Program
  • Radio National Campaign: Contact for $
    • Typically 100 to 150 National Targeted Radio Stations R&D
    • Custom CD Press/Radio Kits
    • Up to 3300 Follow ups and tracking contacts
    • Weekly tracking report
    • 10-14 Week Program
  • Radio MAX Campaign: Contact for $
    • Over 250 Targeted Radio Stations R&D
    • Custom CD Press/Radio Kits
    • Up to 4400 Follow ups and tracking contacts
    • Weekly tracking report
    • 10-14 Week Program
  • Custom and Ongoing campaigns available
For more information, please contact us.

 

 

   
       
         
   
 
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